Built for leaders in the making. This denim jacket is more than outerwear — it's his statement piece, his motivation, and a daily reminder that he's capable of greatness.
Each jacket is designed around confidence, strength, and cultural pride. Choose personalization to add his name or up to 6 letters for a custom touch — or keep it as-is and let the patches do the talking.
Every jacket comes loaded with a curated mix of Black empowerment and sports theme patches, each one chosen to carry a powerful message. No two jackets are identical — patch selections vary by order, but every design reflects the same standard: bold, meaningful, and built for him.
📦 Pre-Sale Notice All jackets are pre-sale from May 1st to May 25th. Orders begin shipping on June 5th. You'll receive a shipping confirmation once your order is on its way.
📏 Size & Fit Guide
Our jackets are structured denim — designed for style and durability.
Fit runs true to size
Not stretchy — size up for layering or a relaxed fit
Size
Weight
Height
2T
28–32 lbs
35–38 in
4T
33–36 lbs
38–41 in
6Y
43–48 lbs
44–47 in
8Y
56–62 lbs
50–53 in
10Y
71–80 lbs
56–59 in
12Y
81–95 lbs
59–63 in
Fit Tip: If your child is between sizes or you plan to layer, size up.
